DIRECTION / ANIMATION / AUDIO

StartBox Explainer

Overview

StartBox exists to help medical professionals eliminate the problem of wrong site surgeries. This may be a surgery at the wrong site, surgery on the wrong side, performing the wrong procedure, or surgery on the wrong patient.

The StartBox system consists of a mobile app and a safety blade delivery kit to help prevent these wrong site mistakes that should never occur.

To help bring this product to market, we condensed all of the most potent aspects of the StartBox process and visualized them with clean and simple visuals to help potential customers see why they need StartBox.