Coca-Cola
Resorts World Las Vegas
Holiday Takeover
The biggest drink brand in the world knows how to go big in Vegas. Their holiday brand campaign took over dozens of screens at Resorts World on the Vegas strip. One of which is 27 stories tall and another was a spherical LED screen. Knutson Studio created a visual story using Coke's holiday brand system to take full advantage of the massive screen sizes and ratios.
Credits